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#brands, #sustainabilty, #vancouver, #beer, #design, #defybrandgravity

Greenworks Building Supply – Doing it right.

As home renovations and construction grows, Alastair Moore  and Pete McGee at want to help make more of that growth green. Their store, Greenworks Building Supply in Vancouver, offers a blend of eco-chic design, trade warehouse sensibility. There are various interpretations of the term ‘green building’. There are products and ...

New Branding Tools Raise Funds for BC Children’s Hospital

  Unicycle and friends launch Building for Kids with a new brand, TV spot and DVD video. April 25, 2007 – Healthy communities make us all more sustainable. So I was happy to participate in strategy and branding for ‘Building for Kids’. The Real Estate and Development fundraising program for B.C. ...

Favourite Website of the Month: The Earth From Space

This Space Shuttle photo shows haze from China over the Pacific Ocean, on March 4, 1996, probably a mixture of air pollution, dust, and smoke. The corridor is 200 km wide and 600 km long. I found this image at an amazing (and FREE) on-line catalogue: “The Gateway to Astronaut Photography ...

Carbon Credits Update

My last e-news article on carbon credits generated lively feedback. Some felt it was a worthwhile concept, others derided it as simply a hucksterish way to soothe eco-guilt. Turns out BusinessWeek was skeptical, too.(see article) In it’s response,TerraPass, one of the companies I featured, recently conducted an audit of the project in question, the ...

Blackspot Sneakers – The Official Unicycle Sustainable Shoe

  When you’re cruising around on just one wheel, you need footwear that gives you a good feel for the earth. The Blackspot Sneaker is more than just a shoe. It’s a global movement. Or global brand anti-movement, if you will. The shoe itself is made from organic hemp, in ...

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