This article originally appeared in Marketing Magazine June 11, 2007 – These days it seems you can’t swing an endangered sea turtle without hitting an article, news item, book or celebrity endorsement of the world’s new-found environmental awareness. But when the green-tinted dust settles, what will it all really mean to our global economy–and more [...]
Entries from June 2007
It’s not too late to use our powers of advertising and marketing for the good of our battered Earth
June 21st, 2007 · No Comments
Tags: Green Points of View · Published Articles · Research · Sustainable Lifestyle
Greenworks Building Supply – Doing it right.
June 8th, 2007 · 1 Comment
As home renovations and construction grows, Alastair Moore and Pete McGee at want to help make more of that growth green. Their store, Greenworks Building Supply in Vancouver, offers a blend of eco-chic design, trade warehouse sensibility.
There are various interpretations of the term ‘green building’. There are products and services that are energy efficient, or [...]





