Annie Longsworth, Managing Director, Cohn & Wolfe
Russ Meyer, Landor Associates
Jay Leveton, Penn, Schoen & Berland
This presentation was largely statistical, so here are the numbers. Research geeks, enjoy:
The study was done in the US and U.K. with 3000 adults
2007: 3600+ new green products
45,000+ green/sustainable articles
Economic concerns are growing again – In the US 77% are most concerned [...]

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The Green Party of Canada, and Deputy Leader Adriane Carr came to Unicycle Creative looking for help with handout materials for a by-election in Vancouver Quadra. They had a large amount of climate change data and a fresh platform document from Ottawa posted on the national Green Party web site.
The Insight
With our agency partner, Lemonade [...]

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This article originally appeared in Marketing Magazine June 11, 2007 - These days it seems you can’t swing an endangered sea turtle without hitting an article, news item, book or celebrity endorsement of the world’s new-found environmental awareness. But when the green-tinted dust settles, what will it all really mean to our global economy–and more [...]

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