This is one product for which I am a prime target market. Energy Alternatives provides power systems for homes and cottages, and I am in the research phase for just such a system for our cabin at the lake. So I spent a bit of time at their booth. What Energy Alternatives has done well [...]
Entries Tagged as 'Sustainable Lifestyle'
Energy Alternatives: Power me up.
May 13th, 2009 · No Comments
Tags: EPIC 2009 Sustainable Living Show · Sustainable Businesses · Sustainable Lifestyle · Sustainable Products · Sustainable Show Highlights
Salvation Army Thrift Stores: Have I got a deal for you.
May 13th, 2009 · No Comments
This is one of my favourite all-time brands. (At least from a functionality perspective) I have searched for and discovered many treasures there, as well as dropping off numerous items of my own that I hope have found their own second lives with other bargain-hunters. It made perfect sense to me that they should have [...]
Tags: EPIC 2009 Sustainable Living Show · Sustainable Businesses · Sustainable Lifestyle · Sustainable Products · Sustainable Show Highlights
Got a big lawn to cut? One word: Mowercycle.
May 1st, 2009 · 1 Comment
This shot has been circulating around the blogosphere for a while, but it’s too good not to share. This is obviously a home-made contraption, and it’s doubtful it would be that effective in its current incarnation, but the sheer popularity of the idea and its catchy name lead me to believe its a product just [...]
Tags: Sustainable Businesses · Sustainable Lifestyle · Sustainable Products
Marketing a kinder, gentler style of driving.
April 22nd, 2009 · 6 Comments
It’s no secret that getting some of the lead out of your foot gives you better gas mileage. But just how much better may surprise you. A recent article in the Wall Street Journal on ‘Eco-Driving’ documents one woman’s gas mileage increasing from 15mpg to 21 – a saving of 40%. The techniques are simple [...]
Tags: Environment · Green Points of View · Research · Sustainable Lifestyle
Dead Polar Bear Scale – The latest in eco-labeling.
April 10th, 2009 · 2 Comments
In an effort to stay at the forefront of environmental product communication, Unicycle Creative is proud to launch a new worldwide standard for eco-labeling, the Dead Polar Bear Scale (DPB)
“It’s a way for consumers to really know what they’re buying into from a climate perspective,” Says Unicycle President Lorne Craig, “We’re all killing polar bears [...]
Tags: Environment · Green Points of View · Green in Europe · Research · Sustainable Lifestyle · Sustainable Products · Unicycle Case Studies
Green purchasing poised to thrive in meltdown… Marketers: don’t screw it up.
March 27th, 2009 · No Comments
Consumers are cutting back everywhere these days, but one 2009 study shows they intend to buy as green as ever. According to the Cone 2009 Consumer Environmental Survey, 44% of US consumers say they are making the same green purchases as when their stocks were flying, and 34% are actually more likely to purchase green [...]
Tags: Green Points of View · Green in the Economic Downturn · Research · Sustainable Lifestyle · Sustainable Products
Mmmmmmm…. Garbage….
February 23rd, 2009 · No Comments
In 1995, a young diver named Chad Pregracke decided to clean up the Mississippi River - armed with just one boat and a boatload of nerve.
His organization, Living Lands and Waters, has since grown into a national crusade, with thousands of volunteers picking up millions of pounds of garbage from America’s waterways.
Vancouver-based Hemlock Printers, with [...]
Tags: Environment · Printing · Production · Sustainable Businesses · Sustainable Lifestyle · Unicycle Case Studies
Recession killing your high-end products? Try marketing your junk.
February 1st, 2009 · 1 Comment
I was wandering blissfully through my local supermarket when a magazine caught my eye. ‘Junk Beautiful’ it proudly proclaimed. And with its clean, well-styled photography, and a decent design, this magazine/DVD bundle actually does fair justice to its title. What’s more, it has lessons for any company that is facing recession pressure.
Now, I am an [...]
Tags: Green in the Economic Downturn · Sustainable Businesses · Sustainable Lifestyle · Sustainable Products
Take your statistics out and shoot them.
January 7th, 2009 · 2 Comments
We’ve all seen the stats. Millions of tonnes of CO2 here, billions of plastic bottles there. Pretty soon it’s all just a sea of number soup. Until you see the work of Seattle photographer Chris Jordan.
The image above, for instance, looks like a forest of conduits or ductwork – until you realize that it is [...]
Tags: Environment · Green Points of View · Research · Strategic Alliances · Sustainable Lifestyle
Merry Whatever and a Happy New Thing.
December 23rd, 2008 · 1 Comment
As winter hits our idyllic Vancouver wonderland, reminding us of what most of Canada faces for 3-4 months of the year, I can’t help but notice that the snow does, for a short time, make us nicer people. We greet neighbours we would otherwise ignore, smiling at the communal inconvenience, the forced withdrawal from the [...]
Tags: Environment · Sustainable Lifestyle · Unicycling
