This summer, a new green growth quietly sprouted at London Drugs. ‘What’s the Green Deal?’ is a program that puts environmental and sustainability information on display, with in-store signage, flyer features and even a new web site – www.greendeal.ca. (Full disclosure – Unicycle Creative was the consultant employed to help develop the program, so you’ll [...]
Entries from November 2008
What’s the Green Deal with London Drugs?
November 28th, 2008 · No Comments
Tags: Sustainable Lifestyle · Sustainable Products · Unicycle Case Studies
Sustainable Minds and the Green Mafia
November 19th, 2008 · No Comments
I have to come clean, dear Green Briefs Readers. There is someone else – that I write for, that is. SustainableMinds.com is a Massachusetts company that integrates product design, life cycle assessment and environmental systems design into a web-based software and information suite that answers the questions: “What is sustainable design?” and “How can we [...]
Tags: Environment · Green Points of View · Green Politics · Strategic Alliances
Remember: War is not green.
November 11th, 2008 · 2 Comments
I was down at the Cenotaph today, at Victory Square in downtown Vancouver, explaining to the 8-year old on my shoulders why we were watching at a sea of umbrellas in the cold November rain. As my mind grappled with imagining the sheer horror of the individuals involved in the dirty, brutish life of armed [...]
Tags: Environment · Green Points of View · Green Politics · Green in Europe
Applied Arts awards my trash!
November 8th, 2008 · 1 Comment
Well, Dear Readers, I have managed to parlay my recycled office paper business cards into a coveted Applied Arts Advertising & Design Annual award in the category of best logo usage. AA is a highly respected magazine profiling the finest design, advertising, photography and new media from across Canada and around the world.
My cards, in case [...]
Tags: Printing · Production · Sustainable Products · Unicycle Case Studies
How green will America’s first black President be?
November 5th, 2008 · 1 Comment
Well it’s all over but the handoff. A planet collectively sighs with relief, and can now laugh a little less nervously at SNL’s Sarah Palin skits.
But with the economy disassembling itself, the environment has not been the stuff of big speeches in this election. So how will Obama’s ‘Change’ manifest itself for the green movement?
I [...]
Tags: Environment · Green Points of View · Green Politics · Sustainable Lifestyle
