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Entries Tagged as 'Sustainable Products'

Personal Guerilla Branding – Dress yourself in garbage for success

June 11th, 2011 · No Comments

How do you promote a new reusable cup? Why, dress in trash of course. See how Nova , from Buda Star, does it in style.

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Tags: Green Creative · Sustainable Brands 2011 Road Trip · Sustainable Businesses · Sustainable Lifestyle · Sustainable Products

Dinner & Drinks – Parducci Sustainable Wines

June 11th, 2011 · 2 Comments

Sustainable, biodynamic, tasty. Parducci Wines are just one more reason to go green-drinking in California.

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Tags: Sustainable Brands 2011 Road Trip · Sustainable Products

‘Sniff the Cork” Citizen group presents a two-part campaign to bring back the natural bottlestoppper.

June 8th, 2011 · No Comments

Like to pop the occasional bottle of wine? Find out more about how sustainable the cork is with this fun campaign by Citizen Group.

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Tags: Green in Europe · Sustainable Brands 2011 Road Trip · Sustainable Businesses · Sustainable Products

Tell me where to go at Sustainable Brands 2011 and I could be bringing you a California Green Souvenir.

May 12th, 2011 · 3 Comments

It’s official. I’m booked to return to the biggest green marketing event in North America – SB’11 in Monterey. But what will I see? Who shall I meet? What toxins should I ingest to effectively anesthetize myself against the unending torrents of sustainable marketing bumf? This is where I call upon you, dear Green Briefs [...]

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Tags: Green Creative · Social Media · Sustainable Brands 2011 Road Trip · Sustainable Businesses · Sustainable Products · Sustainable Show Highlights

Sole source, Sole branding for the supply-chain-conscious.

April 15th, 2011 · 1 Comment

See how supply-chain-conscious branding brings the coffee farmer right on to the package with a product name that stands alone.

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Tags: Green Creative · Printing · Production · Sustainable Lifestyle · Sustainable Products · Unicycle Case Studies

A new Green Consumer… or the beginning of a shift from consumerism?

March 27th, 2011 · 2 Comments

The ‘New Consumer’ report from BBMG is a worthy download, though perhaps dangerous…

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Tags: Green Points of View · Research · Sustainable Lifestyle · Sustainable Products

Need marketing images? Ask your customers. (Want $500? Enter our contest!)

March 2nd, 2011 · No Comments

Customer Content Contests can be a win-win for marketers and their targets.

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Tags: Green Creative · Production · Social Media · Sustainable Products · Unicycle Case Studies

How to brand a hi-tech solution with low-tech magic. The Solar Tracking Tree.

February 22nd, 2011 · 4 Comments

How to brand a hi-tech solution with low-tech magic. The Solar Tracking Tree.

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Tags: Green Creative · Sustainable Products

How do you market a product so superior it should sell itself? Just SAY it’s Better™.

February 6th, 2011 · 2 Comments

Is your product good enough to be ‘The Better _____™’ ? This tuna definitely is. So why isn’t it?

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Tags: Green Points of View · Sustainable Businesses · Sustainable Products · Uncategorized

Introducing hPad. Hemlock Printers goes analog to tell their digital evolution story.

December 6th, 2010 · 11 Comments

The hPad launch for Hemlock Printers. How to launch digital technology with analog design.

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Tags: Events · Green Creative · Printing · Production · Social Media · Sustainable Products · Unicycle Case Studies