Brand ideas that defy gravity.

The unicycle is simple. It’s all about balance. It’s nimble, sustainable, and impossible to ignore. Kind of like great creative work. Looking for solutions that perform? This is how we roll.

Successful unicycling (and branding) starts with core strength. From strategic brainstorming to complete relaunch, our Brand Centering™ process can help get you there.

“Working with Lorne is like working with two people, a marketing mastermind AND creative director.”

Betsy Linnell, B-Line Marketing

To make progress, you have to go past the comfort zone. Without falling on your face. Find that perfect tipping point with ideas that take you out there, built on solid brand foundations.

“Lorne brings exceptional energy, insight and value to all our projects, with a unique level of creativity versatility and humour.”

Doug Climie, VP Sales and Marketing, Hemlock Printers

Stop pedaling on a unicycle and you fall over. I bring over 25 years of non-stop experience in print, advertising, video, strategy and sustainability — and some days I still feel like a beginner. And yes, I DO unicycle. Just not as well as I do that other stuff. - Lorne

“I have worked with Lorne on a number of projects over the years and have found him to be very creative and a pleasure to work with! I recommend Lorne highly.”

Hermann Fruhm, MegaPro International

Once you get going, spread the word. Tweet. Instagram. Blog. Share. Join a parade. Or run away to the circus. But sign up for our blog first.


From our village to yours – Merry Christmas!

The Craig family and Unicycle Creative wish you the happiest of holidays, with a video link to our recently recorded song, The Village, set to a slideshow of some of our 2022 moments. Craig Family Holiday Letter 2022 From the icy bobsled track at Whistler to the August heat on Lillooet Lake, from the woodland […]

Sustainability is a path every brand must ride in its own way. Whether reducing impact, streamlining ops or inspiring with a story, branding your sustainable progress can be as important as tracking it.

“Lorne has really helped London Drugs establish our brand in the stewardship and sustainability arena through his thought leadership on our What’s The Green Deal program. We could not be more pleased with the strategic, creative and tactical work Lorne does on our behalf.”

Clint Mahlman
Executive Vice President & Chief Operating Officer at London Drugs Limited

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