© Harley Davidson

© Harley Davidson

You know electric power has hit the mainstream when legendary motorcycle maker Harley-Davidson builds an electron-powered bike. That’s right, Project LiveWire is the latest prototype badass e-bike to hit the road, on a promo tour in select iconic locations. It’s got I’m-the-meanest-electric-bike-on-the-road styling and if anyone can build a cool, battery heavy ride it’s got to be Harley.

Some are saying this will be the ‘halo’ bike that will bring rebel legitimacy to the charge-up category. But without the tooth-rattling car-alarm-triggering iconic V-twin sound, I think we need more. Some cult-building grandma-scaring brand art that will make people think twice as they don’t hear you rattling down their dusty main street.

I give you the e-bike tattoo sketch gallery V1.0

 

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Now you’ll only need to stop at the gas station for smokes. And you’ll have more money to buy ’em, too.

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Go ahead. Sell all our tar sands bitumen to China. We don’t need it. The US don’t need no Keystone XL either. And while we’re at it, screw you, OPEC.

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Not all tattoos have to have such attitude. Lots of moms, dads and grandparents can ride with e-pride, too. How about a having happy hog on your shoulder? It’s brand-ready for a Disney cross-promo.

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For anyone who has been jarred awake in the middle of the night with the jumbo-jet flatulence of a Harley with straight pipe exhausts, this will be a welcome brand update. Thunder is like, a state of mind, baby. Ride softly but carry a big charger.

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This is actually a Harley-Davidson slogan from 2008. It was supposed to be their flip-of-the-bird to all the economic crisis woes. But it kind of works for Big Oil, too.

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Of course, tattoos don’t have to be limited to Harley e-Bike owners. As a species we can all get behind the idea. So put a little Brando in your Brammo. Add a little zip to your Zero. Or even put some muscle in your Motorino.

But this is just a start. I officially throw down the gauntlet to REAL tattoo artists out there. Let’s give all e-motorcycles a bit more street cred.

#eBikerTattoo

 


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