Soma Flats Environmental Graphics

To freshen up the identity and environmental graphics of a Vancouver Main Street apartment building, we wanted to capture the informal creative character of the area, while maintaining a clean look with practical production flexibility. Using a combination of hand-drawn technique and digital tools we developed a custom handwritten logo and a series of ‘Main Street Doodles’ that were used for wall murals and wayfinding graphics.

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Soma Flats Environmental Graphics

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