The Silent Gardener is a Vancouver landscape company that exclusively uses hand tools and zero-emission electric equipment. They wanted to grow, but to target larger commercial and strata clients, they needed an image upgrade. A new logo, vehicle graphics, brochure earplugs/promo card, honey packaging (yes they keep bees!) and web ...
When the pandemic locked Whistler down in March, 2020, it took away more than a great ski season. It stole the livelihoods of a whole town dependent on tourism. I had been working on a big mountain piece as a personal cartoon project and the idea came to make it ...
How did we create London Drugs’ most watched video ever, in the middle of a pandemic? We just asked Canadians to help. When London Drugs asked me to help refresh their Proudly Canadian brand program in the middle of the Covid-19 pandemic’s first wave, it was a welcome challenge. ...
When Mono County moved to mandatory mask wearing, they wanted a poster campaign that would get attention and help make mask wearing more acceptable for the local community. They came to us with an idea to compare Covid-19 masks with other kinds of mountain face protection. Using a split screen ...
PARC Retirement Living chooses a lighter approach to behaviour change with cartoon Covid-19 poster campaign In a few short weeks, Canada went from business as usual to a whole new set of rules to help protect our elders and care workers from infection. PARC Retirement Living needed to act quickly ...
A leader in the Internet of Things technology (IoT), Sierra Wireless needed to share the benefits and values of its global culture. Unicycle Creative managed remote strategy and visioning sessions, then developed and produced a recruitment video filmed at four iconic Sierra Wireless locations; Hong Kong, Paris, Carlsbad and Richmond, ...
When London Drugs decided to implement a 5¢ fee for single use plastic bags, they needed a simple way to communicate both the fee and its benefits to a wide range of shoppers. We started by branding the fee itself as a ‘5¢ Bag Reduction Fee’. We then used the ...
London Drugs wanted to recognize customers who recycle, and get social media recognition for their industry-leading What’s the Green Deal program. Unicycle Creative developed the creative strategy, helped surprise in-store recyclers with gift cards, and helped promote all the fun in an online video. Additional campaign elements included online contesting. ...
Working in partnership with Toronto’s Agency Next Door, Unicycle Creative helped rename this local T.O printer, give them a design standard that fits their historic location and develop a timely series of campaign materials that has driven their business to new levels. We also got to comment on Jian Gomeshi, ...
Why brand a campaign with a question? Because finding sustainability answers is a journey, not a destination.
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