London Drugs wanted to do something different to publicize the results of their recycling efforts in a test market in Victoria, BC. We developed the concept of a pedi-cab disguised as a rolling stack of Styrofoam™, cruising around the streets, offering people rides and visiting the London Drugs stores in ...
Protect it all™ describes the performance of the BRODA® line of coatings, as well as the environmental benefits of their low-VOC water-borne formulas.
New Yorker Jacquline Ottman is an icon and an innovator in the world of sustainability marketing. She has now created WeHateToWaste.com, an online portal for the promotion of zero waste lifestyles and policy. To help brand and promote this site, Unicycle Creative provided a series of Lorne Craig cartoon illustrations ...
How do you get busy designers and clients to learn more about new printing technology? Buy them beer, of course. Unicycle Creative helped design and create this brand for Hemlock Printers, and now the event has grown to international stature with events in Vancouver and Seattle. Guest speakers mini trade ...
Fresh off the launch of Apple’s iconic iPad, Hemlock Printers wanted to remind customers of the power of print, with a gala event and memorable take-home piece. Unicycle created the HPad as the analog answer to digital over-complication. A parody TV commercial was posted, and the device itself was presented ...
This was a classic rebranding success story. In the early 2000’s I was co-creative director at Vancouver’s Big House Communications. We re-positioned Kal Tire using genuine stories from letters received at their stores. This was before social media was even a recognized phrase. The tagline ‘True Service’ spoke to their ...
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