End of the Stinky Hockey Bag? New compostable pads offer hope.

Leave it to a Canadian entrepreneur to solve a problem that has plagued hockey for as long as the game has been played. ‘Bio-Jock’, a new line of single use, compostable hockey pads, is being developed by Vancouver businessman Ian Schraeker with the assistance of the UBC Sports Medicine Clinic and ...
Can a shopping bag trigger more contagious recycling?
If you REALLY want to know about advertising, green marketing and how to curb your ego, read this book.
Marc Stoiber is a force of nature. I almost said freak of nature, but I didn’t. Not sure why, because he’s that, too. Not only did he build a dazzling career, drinking with the world’s creative elite and working on brands that would make Don Draper salivate, he threw it ...
Should a branding company have a ‘style’?
A few thoughts on personality among the 'Personality-Makers', with a look at one video demo reel that has its own unique style.
This year for Christmas I want EVERYTHING to be made from LEGO®.*
Well it has been a pretty well-assembled year here at Green Briefs and Unicycle Creative. To celebrate, I made this fun little card with my family, showing how all the pieces of 2014 clicked together (more or less) to create a pretty awesome set. Many best wishes and gratitude to ...
OPEC Low Low Prices Just Another Global Squeeze Play Coming to Town
Why branding for #BCbuylocal Week is more than a feel-good proposition.
#BCbuylocal from LOCO BC on Vimeo. We all get a warm fuzzy feeling when we think of the old corner store of our childhood. The friendly grocer, pacing the well-wooden floor, doling out neighbourly wisdom and penny candy… unfortunately, for many people, that’s still the impression they get when they ...
Metro 2040 – The best regional plan you never heard of.
If you didn’t know we had a 25-year regional plan, don’t feel bad. Most people’s brains rust over when faced with terms like ‘Regional Context’ and ‘Transportation Demand Strategies’. But ‘Metro Vancouver 2040 – Shaping Our Future‘ is a plan so thorough, it was adopted unanimously in 2011 by 21 ...
Can business printing actually HELP a forest? On THIS paper, maybe it can.
It’s interesting how the perceptions and realities of sustainability ebb and flow. It wasn’t too long ago that we were all shunning the printed page, saving trees by not printing that e-mail. Until we calculated the carbon footprint of the server farms that dish up all that e-spam. Or the ...