See how supply-chain-conscious branding brings the coffee farmer right on to the package with a product name that stands alone.
Styrofoam and love in Victoria, a Guerilla Media report from the streets.
This post was guest-written by Andrew Capeau, President and Owner of the Victoria Pedicab Company. He recently piloted the StyroCycle, a one-of-a-kind London Drugs media vehicle designed by Unicycle Creative. Here is his story: I have begun working for a new client, London Drugs, in what can be called a ...
A new Green Consumer… or the beginning of a shift from consumerism?
The 'New Consumer' report from BBMG is a worthy download, though perhaps dangerous...
When is an attack ad NOT an attack ad?
When is a political attack ad NOT an attack ad? The Green Party's new TV spot, attacked by Green Briefs.
Need marketing images? Ask your customers. (Want $500? Enter our contest!)
Customer Content Contests can be a win-win for marketers and their targets.
How to brand a hi-tech solution with low-tech magic. The Solar Tracking Tree.
How to brand a hi-tech solution with low-tech magic. The Solar Tracking Tree.
How do you market a product so superior it should sell itself? Just SAY it’s Better™.
Is your product good enough to be 'The Better _____™' ? This tuna definitely is. So why isn't it?
Tevie’s Termite Taxi – I don’t know if it’s sustainable, but it sure is durable.
I get to design a brochure for Vancouver's most famous 1947 Woody Wagon - Tevie's Termite Taxi!
When design meets science: 5 ways to make statistics less sleep-inducing.
With some forethought, and these 5 tips, you can design statistics that will get your readers through the numbers wide awake and looking for more.
iPhone Pic of the Week
Just ignore those pesky global issues and keep spending like a good little shopper.. — Post From My iPhone