When those wimpy patio gardening containers just won’t cut it, try filling your car with dirt. You’ll never have to vacuum it again, and good luck to the tow-truck driver who tries to enforce the 2-hour limit. Spotted in Toronto’s Kensington Market, a neighbourhood thast shows just how creative you ...
iPhone Pic of the Week – Hosepipe Barbie!
– Posted using BlogPress from my iPhone
Local Brand Benefits Go Beyond the Green.
Using local advantage to go beyond 'green' messaging. A Unicycle Creative Case Study.
Clover Leaf Seriously Misses the Boat With Sustainability Message
Clover Leaf Tuna Misses Boat with Sustainability ad, fills sea with greenwash instead.
Sustainable Brands 2011 – The Unofficial Road Trip Video
85km on a bike. 390km on a bus. 2,430km on a train. All to sustainably attend Sustainable Brands 2011 in Monterey. Learn from my experience, without all the blood, sweat and beers.
Ogilve Earth Study – Mainstreaming Green, or just a mainstream agency point of view?
Mainstreaming Green, the new report by OgilveEarth: Marketing revolution, or mainstream/green agency's idea of keeping the status quo?
Gamification. Are you an Achiever, a Socializer, an Explorer or a Killer?
'Gamification' is the new marketing buzzword. Is your brand ready to play? Check out this recap from SB2011 in Monterey to find out.
Personal Guerilla Branding – Dress yourself in garbage for success
How do you promote a new reusable cup? Why, dress in trash of course. See how Nova , from Buda Star, does it in style.
Nike vs Adidas – Who’s winning at sustainability?
Nike and Adidas go head-to-head at Sustainable Brands 2011 - Who came out on top?
Dinner & Drinks – Parducci Sustainable Wines
Sustainable, biodynamic, tasty. Parducci Wines are just one more reason to go green-drinking in California.