GreenBriefs blogger Lorne Craig stands up in front of Vancouver's Mayor and Council at City Hall to share his Green Capitalist vision of Vancouver. See the speech here!
iPhone Photo of the Week – If only All Vancouver Rezoning Applications were this transparent.
No Photoshop – this actual sliced sign was spotted in Yaletown. My favourite part – the line at the bottom. Glad the Director of Planning advised it!
How To Make Cheap Charming – What WalMart could learn from Honest Ed’s Hand-Lettered Brand.
WalMart can't compete with Honest Ed's almost lost art of hand painted signs.
iPhone Pic of the Week – The Community Garden Car
When those wimpy patio gardening containers just won’t cut it, try filling your car with dirt. You’ll never have to vacuum it again, and good luck to the tow-truck driver who tries to enforce the 2-hour limit. Spotted in Toronto’s Kensington Market, a neighbourhood thast shows just how creative you ...
iPhone Pic of the Week – Hosepipe Barbie!
– Posted using BlogPress from my iPhone
Local Brand Benefits Go Beyond the Green.
Using local advantage to go beyond 'green' messaging. A Unicycle Creative Case Study.
Clover Leaf Seriously Misses the Boat With Sustainability Message
Clover Leaf Tuna Misses Boat with Sustainability ad, fills sea with greenwash instead.
Sustainable Brands 2011 – The Unofficial Road Trip Video
85km on a bike. 390km on a bus. 2,430km on a train. All to sustainably attend Sustainable Brands 2011 in Monterey. Learn from my experience, without all the blood, sweat and beers.
Ogilve Earth Study – Mainstreaming Green, or just a mainstream agency point of view?
Mainstreaming Green, the new report by OgilveEarth: Marketing revolution, or mainstream/green agency's idea of keeping the status quo?
Gamification. Are you an Achiever, a Socializer, an Explorer or a Killer?
'Gamification' is the new marketing buzzword. Is your brand ready to play? Check out this recap from SB2011 in Monterey to find out.