How to brand a hi-tech solution with low-tech magic. The Solar Tracking Tree.
Tevie’s Termite Taxi – I don’t know if it’s sustainable, but it sure is durable.
I get to design a brochure for Vancouver's most famous 1947 Woody Wagon - Tevie's Termite Taxi!
When design meets science: 5 ways to make statistics less sleep-inducing.
With some forethought, and these 5 tips, you can design statistics that will get your readers through the numbers wide awake and looking for more.
Introducing hPad. Hemlock Printers goes analog to tell their digital evolution story.
The hPad launch for Hemlock Printers. How to launch digital technology with analog design.
If your brand has a real eco-advantage, for green’s sake, USE IT!!
Campaigns for University of Northern BC and BC Tree Fruits get a green marketing review. With both barrels.
Eco-Drive aims to make carbon offsets standard at auto dealer level.
If the new Eco-Drive program catches on, carbon offsets could one day be be as built-in as power windows. The theory is simple: dealers who buy into Eco-Drive purchase enough carbon offsets to balance off all the emissions a driver will create over a year of their vehicle ownership. Offsets ...
iPhone pic of the week Sept 16-ish
The first question one is tempted to ask is ‘why?’ … But to do so would be to miss the point. All you need to know is that the car is called ‘I am, eh’. Namaste. — Post From My iPhone Location:Robson St Vancouver
Can Vancouver’s ‘Talk Green To Us’ campaign answer with real green jobs?
Anyone who thinks Vancouver is quite green enough thank you very much had better hang on. We ain’t seen the half of it. But that means more green jobs and a better economic outlook in the long term. So says Sadhu Johnston, Vancouver’s Deputy City Manager, at a presentation put ...
Never underestimate the power of a fun idea.
Have you got a sustainability idea or initiative to get off the ground? You might want to take yourself a lot less seriously. Less than two months ago, the Crazy Sustainable Commute was just a fun office idea in the head of Steve Unger, a Senior Director at SAP. The ...
The three R’s of building a sustainable display: Recycled, Recyclable and Reusable.
Trade shows and networking events are a great way for sustainability-focused companies to spread their message. But if the display itself doesn’t share those green values, what’s the point? When creating a display for London Drugs’ What’s the Green Deal program at the 2010 EPIC Sustainable Living Show, we set ...